Elon Musk has previously stated that he plans to cut the pay of the Twitter board, saving another $3 million. However, those are not the only adjustments he has in mind. He wants to reduce advertising on the platform by 45% in order for it to be less reliant on advertisements. Instead, Elon prefers to increase subscriptions on Twitter Blue so that advertising and subscription revenue would total $22 billion. That would relieve him of the commercial pressure, so he’s already cutting off a potential method for leftists to force him to do things. They’ve already attempted to persuade advertisers against him and he hasn’t even totally gained control yet. However, this would lessen the platform’s impact on such strategies as that. Musk has also stated that tweets may be monetized, although he hasn’t specified how.
The goal is to boost annual revenue by five times as a result of the changes, from $5 billion to around $26.4 billion. By 2025, Musk expects that Twitter Blue — the premium membership service — will have 69 million subscribers who pay now $3 for “premium services.” He also mentioned lowering the price and including verification checkmarks as possibilities.
“‘Price should be around $2 per month, but you must pay in advance for 12 months; the account won’t get a checkmark for 60 days (watch out for credit card chargebacks) and will be terminated with no refund if used for fraud or spam,’ Musk added in a tweet from last month.”
“‘And no advertising,’ Musk added. ‘If Twitter is reliant on advertising money to stay in business, corporations’ power to influence policy is considerably enhanced.”
Larry Ellison and Sequoia Capital are among the investors who have lent him a hand in his bid. Elon Musk has also sold some Tesla stock and has a bank loan linked to Morgan Stanley’s stock for a portion of the cash.
That may sound like great news — especially if they don’t have any more political bans or content suppression, as he made clear he wants to end. No more woke individuals in charge, fewer advertisements, and bots – his takeover will be popular among people across the political fence.